PROGRAM

Insight and Analytics Week




Course Dates:
02/04/2017 To 07/04/2017


Cost:
USD $ 10800

Language of Instruction:
English





Combining these two highly focused programs will maximize your time with Kellogg and give you a solid grounding in data-driven marketing strategies from both a quantitative and a qualitative perspective.

The all-star faculty we’ve gathered for this highly interactive program will equip and inspire you to use customer insight to position your organization ahead of the pack. Whether you’re a B2B or B2C business, you’ll learn how to ask the right questions — and make the right decisions — for crafting a winning marketing strategy and gaining a sustainable competitive advantage.


Kellogg School of Management, Northwestern University


										
                                     	
									

Tel : +1 847-467-6018



ARTICLES YOU MIGHT LIKE

PROGRAM NEWS

Family Business Leadership

Podcast: Get the Most from Your Newest Team Members

Onboarding advice for organizations big and small from Col. Brian Halloran and Troy Henikoff of Kellogg School of Management

VIDEO

Life Stories and Leadership

VIEWPOINT

The Seven Roles of an Engaged Leader

RESEARCH

How to Use Information for Competitive Advantage



 
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