About Anne-Sophie Chaxel

Anne-Sophie Chaxel

Anne-Sophie Chaxel is an Associate Professor of Marketing at HEC Paris. She received her PhD in Marketing from Cornell University’s Behavioral Economics and Decision Research Center founded by Nobel Prize Richard Thaler ( She also has two Master’s degrees, one in Management from HEC Paris and one in Research Methods from Paris Dauphine University in France. Prior to joining HEC, she taught at Cornell University, McGill University, and Virginia Tech University, at both undergraduate and graduate levels (MBAs, PhDs). She received a teaching excellence award when teaching the MBA Marketing Management Course at Virginia Tech. At HEC Paris, she teaches in the MBA and Executive MBA programs. In 2020, she received the Vernimmen Teaching Prize, which rewards the HEC professor who achieved the highest performance in teaching during the year across all disciplines (student vote). Her research has been published in top consumer behavior journals, including the Journal of Consumer Research and the Journal of Consumer Psychology, but as well in top psychology journals, including Psychological Science and the Journal of Experimental Social Psychology, in top organizational behavior journals, such as Organizational and Human Decision Processes, and in specialized judgment and decision-making journals, such as the Journal of Behavioral Decision-Making. She has recently been identified as a 2019 Young Scholar by the Marketing Science Institute (, which recognizes young faculty members who are likely leaders of the next generation of marketing academics.

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