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About Barbara Wang


Barbara Wang

Barbara Wang is an expert in Cross-cultural Leadership and Management, Chinese Leadership & Executive Coaching. She has conducted training and coaching bilingually in English and Chinese for both multinational and Chinese companies such as ABB, Volvo, Daimler, Continental, Sinopec, China Post and the Bank of China. She teaches on MBA and Executive MBA programmes at Ashridge and at Chinese universities including Tsinghua University. Prior to joining Ashridge, Barbara was a Vice President for the Western Management Institute of Beijing. Her commercial experience extends to working for multinational companies in China where she was the Retail Operations Manager for CELINE one of the Louis Vuitton group; and the Global Accounts Manager in China for DHL. Barbara has graduated with a BA and MBA, and her PhD research is in cross-cultural leadership/management of Chinese enterprises in Europe. She is qualified in many leadership psychometric tools, as well as being a certified coach from the Leadership Management International, USA.

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