In a unique offering from a UK business school, the Cambridge Creativity Lab is focused on stimulating personal and collective creativity and on better understanding the importance and relevance of creativity, and its practical range of application within a business context and beyond.
People often say: “I’m really not creative.” Or, “Creativity cannot be taught.” Or, “We don’t have time to think creatively!”
The production of new ideas by individuals or teams can appear in many forms and across all functions and types of organisations – from entrepreneurial startups to well-established enterprises.
The programme describes and puts into practice concepts, models, frameworks and tools of creativity to help participants address live real-world business challenges in a resourceful and inventive way.
The learning experience within the Cambridge Creativity Lab is designed to be inspiring, stimulating and disruptive.