PROGRAM

Powerful Value Propositions in B2B Markets - London

Course Dates:

11/12/2017 To 12/12/2017

Cost:

EUR € 2950

Language of Instruction:

English

Discover the DNA of Value Propositions, how to build then use Powerful Value Propositions to make your offer more attractive for buyers, and drive your Go-to-Market in a more coherent and effective way.

Is the competition eating your lunch because their Value Proposition is more compelling than yours? How can you create a powerful Value Proposition and present it in an attractive, captivating way to customers?
How can you use your Value Proposition to increase your business and make marketing communications and sales more effective and rapid?
Powerful Value Propositions are about articulating and delivering the value that the whole organisation offers. It’s more than a simple statement or a proposition. It is a holistic concept which requires the entire organisation to be aligned to and actually deliver what is promised