Sales Management for Growing Businesses (formerly known as 'Sales Essentials for Success') gives you the tools to build and create a sales function that is strategically directed and controlled.
The most direct route to rapid profitable growth is through increased sales of existing products and services. However, most sales organisations have grown up in an ad-hoc manner and lack focus to succeed. On Sales Management you will gain a fundamental knowledge of the tactics that must be employed on a daily basis to succeed.